All posts by mandirs

Save The Date: Electric ID.4 Global Reveal

countdown to global reveal of electric vw id.4

Big things are in store here at Herman Cook Volkswagen, as we prepare to release the all-new Volkswagen ID.4 electric SUV. Once you experience it, there will be no going back.

Tune in to the big reveal on September 23 at 8am or contact us for more info, and be among the first to witness the dawn of a new electric era. After the reveal, visit our website to reserve your own Volkswagen ID.4 electric SUV. Customers who want to experience the future of driving will be able to reserve an ID.4 before it hits dealer showrooms later this year.

San Diego Vintage VW Christmas Cruise 2019

The San Diego Air Cooled VW Group helped to make children’s holidays a bit brighter on Saturday with their annual Vintage VW Christmas Cruise toy drive at Herman Cook.

HCVW Dealership Christmas Cruise 2019

The Air Cooled Group is a San Diego-based Volkswagen Club that loves to share their passion for cruising and customizing their Classic Air Cooled VW’s. Over 100 enthusiasts couldn’t have been more excited to share their passion at this event!

San Diego Vintage VW Christmas Cruise Group

Enthusiasts of all ages helped participate in the Toys for Tots donation box pickup at Herman Cook.

VW Enthusiasts of All Ages

There was a magical holiday cheer in the air filled with some FESTIVE outfits!

2019 SD Vintage VW Christmas Cruise Festive Holiday Cheer

All were classic vehicles, but each one unique, and many of them festively decorated in Christmas cheer.

Festive VW's SD Air Cooled Cruise 2019

About 40 classic and uniquely decorated VW’s piled into the dealership to take part in the event.

2019 San Diego Christmas Cruise Line at HCVW

Within each vehicle, there were many opportunities to see the classic VW culture that we all know and love.

Herman Cook VW Vintage VW Christmas Cruise 2019

Members of the San Diego Air Cooled VW Group reminisced about the Vintage VW’s they’ve restored and are proud to have out on the road today.

San Diego Air Cooled Vintage VW Members

The classics were a sight to behold as many of them were extremely decorative and customized vehicles.

Air Cooled VW at Herman Cook VW Christmas Cruise

One Air Cooled Camper Van called “Adventure of Pai” came from Switzerland and was doing a North American drive from north to south.

Festive San Diego Vintage Volkswagen Christmas Cruise 2019

The map’s gold line showed every stop on the journey so far. It is heading into Mexico next where the owner will eventually sell the van and head back to Switzerland.

 Adventure of Pai Panamericana Drive

 Adventure of Pai Panamericana Drive

The group leader Lee Hedges put his heart and soul into organizing the event, capturing a collective VW nostalgia for all those involved.

Lee Hedges, San Diego Air Cooled VW Group

Over 250 toys collected from the Herman Cook VW Toy Drive and The San Diego Air Cooled VW Group were piled into the van to be delivered to Toys for Tots for donation.

San Diego Air Cooled Group Toys for Tots

Once all the VW’s were lined up, they exited past the Herman Cook VW showroom in a stylish procession one by one.

Vintage VW Christmas Cruise Line

The club drove down the coast in their vintage V-dubs starting at Herman Cook Volkswagen and cruised through Del Mar, La Jolla, Pacific Beach, Fiesta Island, Coronado, and Imperial Beach.

SD Vintage VW Christmas Cruise Map 2019

There were many beautiful stops along the way, even with the drizzle.

SD Vintage VW Christmas Cruise Coast

SD Vintage VW Christmas Cruise Coast

Alas, they ended their journey at the Toys for Tots Marine Corps Reserve Center near Miramar and delivered the toys for donation for the children.

C:\Users\Mandi Reitz-Steudler\Desktop\today\Christmas Cruise 2019\Photos\Blog

The Toys for Tots drive was a huge success thanks to the generosity of San Diego Air Cooled VW, Herman Cook VW customers and employees, and the support of the local community. If you would like to participate in the next annual Vintage VW Cruise, contact the dealership at (760) 753-6256 for more details. Click here to watch the video!

SD Vintage VW Christmas Cruise at Herman Cook VW

Our Black Friday Deals Have Arrived!

We just couldn’t wait! Our Black Friday Sale at Herman Cook VW starts today! There has never been a better time to check out a new Volkswagen during our Black Friday Sign then Drive Event and great deals on our large selection of Certified Pre-Owned Volkswagen vehicles and other makes and models. Stop by for a test drive with us! On behalf of all of us at Herman Cook VW, we wish you and your family a Happy Thanksgiving! 🍂 🦃 🥧

Black Friday Deals at Herman Cook VWVolkswagen Sign then Drive Event Black Friday

Special Black Friday Deals on Our Large Inventory of Used VehiclesBlack Friday Service Special at HCVW

Don’t See What You’re Looking For? Give Us A Call… We’re Here To Help!

(760) 753-6256

Surfing Madonna Beach Run 2019 – Remains The Largest Beach Run In The World!

Thank you all for joining us on Saturday as we sponsored the Surfing Madonna Beach Run in Encinitas. We all made history again as we retained last year’s title of being the Guinness World Record’s “Largest Race on Sand” at our Low Tide Beach Run!

Surfing Madonna Beach Run 2019

Nearly 3,500 runners from 17 states and 6 different countries participated in the 5K, 10K, & 12K run. Guinness World Record’s “Largest Race on Sand” is defined as the most amount of people to race on the sand simultaneously. We couldn’t be more proud of this accomplishment right here in Encinitas, California!

Crowd at Surfing Madonna Beach Run 2019

There were over 360 volunteers on race weekend that were there to pump up and help hydrate all types of runners, both humans and Animals alike. There was even a rumor that Jessica Alba was participating!

Surfing Madonna 2019 Participants and Animal

The Surfing Madonna Beach Run was a huge success for runners, volunteers, and spectators alike. It started at stunning Moonlight Beach in Encinitas and participants went up the coast to Beacons Beach and Ponto Beach before heading South to Swami’s Beach.

2019 Surfing Madonna Race Course Map

Every runner received an intricate carved wooden medal, race shirt, race mug, and tons of sponsor treats at the Finish Line😎

Surfing Madonna Finish Line Treats

The run was Sold Out on race day and the energy was HOT! For more information on the Surfing Madonna Beach Run and their Oceans Project efforts to protect our coastline click here.

First Place Overall Female Winner

Thanks to all of you who stopped by to see us and show your support to Herman Cook VW. We are proud to be part of such an active and thriving community here in Encinitas!

Surfing Madonna Beach Run in Encinitas

Best Auto Dealership of North Coast 2019 Winner

Best of North Coast Readers Poll 2019 Winner

The results are in! Del Mar Times has released the results of this year’s Best of North Coast Readers Poll. Each year, they evaluate hundreds of local businesses in over 70 categories, ranging from best golf course, best brunch, best day spa, and yes, even best auto dealership. This year, Herman Cook Volkswagen has been chosen as the Winner of North Coast 2019’s Best Auto Dealership! We also won a bronze award for Best Auto Service!

Best of North Coast 2019

Thank you all for voting for Herman Cook VW as your best auto dealership and best auto service! Read the rest of their 20th annual online Readers Poll results here.

We Are Donating To Support Encinitas Classrooms This Summer And You Can Help!

DonorsChoose Encinitas Schools1

Through our collaboration with, the leading organization for donating to public schools, we are supporting teachers and education projects in the Encinitas school district. Visit our dealership today to find out how you can help fund a classroom project that inspires you – and at NO Cost Or Obligation To You. All you have to do is stop by our dealership and you can help! For our Encinitas teachers we are going to DOUBLE DOWN, that means double the contribution to local area teachers’ projects! We encourage you to help us support our local schools and community during our Drive Bigger Event this summer.​

Drive something bigger than yourself.