Customer Testimonials
We are proud to be a part of the San Diego County, CA community for nearly six decades and are passionate about providing only the highest level of service to our customers. We’re not perfect, but are always making improvements to better serve our customers. Your comments help us do just that.
Don’t take our word for it; see what our recent customers have to say!
I usually feel like a valued customer at this dealership. The service manager was great, and they took care of my car.
This visit didn't get 5 stars because the price I was charged was substantially more than the price I was quoted on the phone, and the cashier didn't have a professional or empathetic demeanor. I was also quoted a $30 off coupon on the phone. My usual service advisor, who quoted me, was not working the day I had service.
When I went to pay, I asked if the coupon had been applied and the cashier rolled her ... Read More 
Google - Sep 29, 2026
Riccardo never fails to deliver fantastic customer service.
Ricardo is always super helpful and friendly
The service staff was very friendly. They listened to me describe my vehicle issues and gave me options on repair. They repaired my car within one day and also cleaned and washed it. I'm very satisfied with Herman Cook's Service Team.
I love this service center and drive across town when my car needs anything:) Ricardo does a wonderful job of interacting with customers and explaining why things are needed and giving updates etc! He’s the best:)
I had an absolutely amazing experience here! Annie helped me throughout the entire process, and she was seriously amazing. She made everything easy and stress-free, and I really appreciated how transparent everyone was throughout the process. I never felt pressured to add anything extra to my car or make a decision I wasn’t comfortable with. The whole experience was honestly great from start to finish. I would 100% recommend coming here, especially if you want a dealership that is honest, transparent, and truly cares about their customers!
Everyone is nice, quality of work done is awesome, and the communication is great. Highly recommend Herman Cook VW.
Everyone is always very helpful and courteous. Thorough and knowledgeable. Great customer service. thank you
I’ve driven Volkswagens most of my life. Herman Cook VW is by far the best service department I’ve experienced. Alan and Ricardo are friendly and knowledgeable. They keep me posted on the progress of the service appointment. Highly recommend.
Transparent pricing, no-pressure sales tactics, works with you to purchase the car. Try not to finalize the deal too close to closing so that Finance can go home
Routine maintenance service was performed along with an inspection of the vehicle to eliminate any other potential problems. Daytime running lightbulb was replaced as requested. However the replacement of a broken reflector will require another visit which is disappointing since the request was made at the same time the appointment was requested a week before the service.
Super nice and helpful ! As always !!
I had to have my car towed in because it suddenly stopped running. They promptly determined it was a bad alternator and had it repaired within one day. A great Customer Service from manager, Erik.
Best car buying experience we ever had hands down. Annie made it quick and painless. Thanks guys
I would not take my car anywhere else. They do great work and are HONEST. The company is closed on Sundays for their employees to enjoy the day with their families. They are flexible (I needed to change my appointment time) and friendly. The location is great too because one can walk to restaurants and all types of businesses. My car is always clean and perfect. They get it done quickly and efficiently. I highly recommend this dealership. When the time comes for a new car, I will only buy from Herman Cook because of the service department!
Always a pleasure to work with Herman Cook VW, both in sales and service. Shoutout to Annie in sales and the entire service department for always providing exceptional and efficient customer service!
I would prefer to be able to select the Service person that assists me. . The service itself is great.
They have the best service team! Friendly, helpful and are always very professional. They even help me out with coupons!
I just got an ID Buzz from Hermann Cook, and it was a great experience. Bill Kwait let me check out the vehicles before the sales area was open because I was in the area, and Annie McPherson was a joy to work with. Alfredo Alonso in finance was also incredibly personable. It was a great experience, and I look forward to working with them again in the future!
Ricardo the service writer 📑 is very professional. Explains what’s being done very well and very courteous to my wife and me .
Eric Axford, the service manager was excellent at explaining everything my card needed. He informed me I needed a battery that I had replaced before it failed. I really appreciate that my wife is safe.
Professional, wise in all things VW, fast, efficient service with a smile every time you go, and they also find for you what you forgot to mention that you needed to be done. VWs keep going with Herman Cook.
Ricardo is an asset to the place. she helped me today with my sons mirror. Kuddos to him!!!
Each time I need to take in my car for service , the staff is not only helpful but also informative. They go above and beyond, which is why I skip the VW dealership that is close to my home and drive farther to make appointments at Herman cook..
I’ve been coming to Herman Cook VW for over 4 years. Alan and Ricardo in the service department are very helpful and friendly. I definitely recommend Herman Cook.
Ricardo is so helpful and knowledgeable! I have been going there for years, thank you VW Encinitas.
Hola. !!! Excelente. Atención...... El Gerente Sr Jesús. Te trata. Cómo su fueras amigo. Y dónde otros dicen no el lo hace posible. Gracias.
The staff is very friendly and knowledgeable. My car was almost ready at the said time. In MPI, they didn’t check the wipers which were broken, so not a through MPI done.
The EPC light came on while we were on the freeway. I drove on to Herman Cook VW and Mr. Sanchez took our car in right away to analyze the issue. Turned out to be a “one time misfire”. Has not re-occured since. We were very grateful they got on it quick and there was no charge. We will come back to Herman Cook VW when we need service again.
Expert Service advisors…customer friendly and the shop excells in service!
Excellent customer service, Renato was extremely welcoming, knowledgeable, and professional. He is a valued asset to the dealership, and made the entire process a enjoyable one I would also like to thank Carlo, who originally reached out to me about the vehicle, on his welcoming and prompt service. All in all I can't say enough great things about the Cook Volkswagen dealership, and I attribute that level of service to the sales staff. Thanks again for all your help, and God Bless. Patrick.
Always a great Customer Service. Very accommodating and always feel like we’re well cared for I know our vehicle is in good hands with Herman Cook.
Alan has been the most helpful with my 2 cars both in service and repairs
Since my car has less than 20,000 miles I feel like this should’ve been under warranty.
The Service Dept is always taking care of business, my 2015 TDI Passat runs better every time I get it back from being serviced have i
They seem to care about my satisfaction. They always do a thorough job. They are good about providing me with transportation while my car is being serviced. I do feel they shouldn’t charge me for a rental but other than that they are very good to deal with
Ricardo was very welcoming, helpful and gave us very good service from the moment we arrived and the time we left. He truly went above and beyond. This was my 1st visit and I will be a returning customer mainly due to Ricardo’s customer service!!
This is my go-to place anytime something goes wrong with my car! Ricardo and Allen and all the folks at Herman-Cook always take such good care of everyone that comes in.
It was a great experience friendly salespeople and eager to make my buying experience as easy and enjoyable as possible..
Jesus made everything smooth no hassle made me feel comfortable the whole Herman Cook team was exceptional I really recommend them!
50K service done quickly and with a smile
Very friendly and kind. They explained everything in a way I could understand easily.
Unlike other dealerships, I was invited inside by Ricardo and informed me on the whole process. His technician found a small leak at the turbo air pipe and cleaned it as part of my 10,000 mile checkup. Will schedule a follow-up visit in a couple of weeks to verify that cleaning resolved my problem.
They were quick and friendly to work with and we didn’t feel like they were trying to cheat us on the prices.
Good price, and great service, nice customer service. Keep the car clean . Waiting time is not bad.
They were very helpful and worked with me on getting my car repair. I have no complaints
Curtious, Helpful knowledgeable patient good in communication understand before understood Clean office, orderly operation, professional
Excellent, friendly, detailed, honest, and welcoming My experience with the dealership was excellent from start to finish. The staff was friendly, welcoming, and took the time to explain everything in detail. I appreciated their honesty and transparency throughout the process, which made me feel comfortable and confident in my purchase.
The car got fixed this time around. Alan, the service advisor, was very nice to work with.
prompt, friendly service makes all the difference nice area to wait. really like that service is included with the car.
Very friendly, quality service, would by another VW just to be able to use this service department.
My 2016 Golf was serviced at Herman Cook for an intake manifold failure, a carbon cleaning, and an oil change. The manifold was replaced under the Ca PZEV at no cost to me. Service Consultant Ricardo Sanchez was excellent; very professional and excellent communication. I highly recommend Herman Cook VW Service!
Fantastic service team! Alan always makes sure all of our needs are met. The whole staff is friendly as well.
Excellent service, very quick and efficient. Very friendly staff. The staff is knowledgeable keeps you informed.
The best service I've had in a long time!!!!
The people at Herman Cook VW are friendly, efficient and helpful. I have bought 2 vehicles with them and both experiences have been great
Excellent experience for the second vehicle I have purchased from this dealer and I would definitely recommend
Carlo and the team were great. They provided great service and helped me get the best deal possible. I’m glad I went to Cook VW!
Great service, and honest.
I appreciated how friendly and professional the team was. They were available to answer questions and support me without being pushy.
Like the service personnel and the service I received, but am very disappointed in the 3.5% credit card charge. I will not be coming back
Easy to reserve Service … welcoming … personable … attentive … responsive … informative … supportive … professional … effective … efficient … on schedule … vehicle returned washed! All good … highly recommended! To be commended!
Visited Herman Cook VW on Thursday, May 28th. Had an appt. for 11:00am, Drop off went smoothly. I told Alan, my car advisor if he could call by 2:00pm to let me know what was needed because I had a Board meeting at 2:30PM. I thought 3 hours time frame for diagnosis was reasonable. No call at 2:00pm. I called, Alan was not available. Left VM. Alan called at 2:40PM and he left VM. Message said call back without any indication of what needed to be done. No email or text as to what needed to be done. Called at 3: 15pm ... Read More 
Yelp - May 29, 2026
Visited Herman Cook VW on Thursday, May 28th. Had an appt. for 11:00am, Drop off went smoothly. I told Alan, my car advisor if he could call by 2:00pm to let me know what was needed because I had a Board meeting at 2:30PM. I thought 3 hours time frame for diagnosis was reasonable. No call at 2:00pm. I called, Alan was not available. Left VM. Alan called at 2:40PM and he left VM. Message said call back without any indication of what needed to be done. No email or text as to what needed to be done. Called at 3: 15pm ... Read More 
Google - May 29, 2026
Very quick and friendly service at this VW location. I don’t live close but it’s worth the drive to get serviced here.
Quick, friendly service by Alan and his alerting me to a brake issue which we repaied
I went in for service and Ricardo was great. He helped look into my issue and it was resolved quickly
Ricardo is so nice to work with, pleasant, polite and good about the time it takes for repairs. I always like going there because it’s efficient too.
The team was great, very helpful! Answered all my questions and walked me through the process! Will continue to work with Jesus and his team for all our family car needs.
Was told that I will receive a call back last week from VW Mr. Alan to pay me back the $ he kept from me when the repair was under guarantee
Eric is the service manager and went above and beyond to make sure my car was done when I needed it! Thank you all so much,
Great car buying experience for my moon gray 2026 GTI. Thanks Bill for the help and Ricardo for excellent service.
Easy to make appointment. Service team got right on it. Work completed on time. When I picked up my car they had washed it! I always have my car serviced at Cook VW
I brought my GTI in for a 5K oil change which I was planning to pay for since the warranty covers 10K service intervals, not 5K oil changes. I was pleasantly surprised to find to find I was coincidentally due for my 2 year warranty service which meant my service was covered. I didn’t realize the service was 20K or 2 years. My odometer was only at 15K.
Anyways they did the full 2 year service and checked my tire tread depth which I was concerned about since summer tires wear faster. My service advisor told they are good for another 5K ... Read More 
Google - May 15, 2026
My experience with the dealership was fantastic. The Team was knowledgeable and transacted the deal in a family, friendly manner.
After calling 62 times, I finally was able to connect with Alfredo Alonso and within 2 mins I received the email with my bill of sale. I think it is ludicrous that the phone lines were busy from 8:30 am to 12:00 on a Monday. Thank you Alfredo!
The Bluetooth problem was never resolved, wanted 250$ for updating firmware which really should be free
I had an excellent experience with them they are the best always and I never going to change to another company thank you
A great example of how Service should work. Confident, knowledgeable, approachable staff. Volkswagen makes great products to begin with and this outfit keeps them that way.